SocialEngine India creates your own social network within existing or new website. We are expert in social engine development and network services.

Friday, 10 February 2017

Fashion Industry Scaling New Heights With The E-Commerce Revolution

The e-commerce revolution has touched almost every aspect of human existence. With more and more businesses going online, a multiplicity of products and services are accessible at the click of a finger. The fashion industry, too, has experienced a positive impact of the digital boom. As fashion has stepped beyond the realms of physical stores and reached mobile and computer screens, the industry has witnessed phenomenal growth. The future looks bright for online sellers as they are all set to take the advantage of the upcoming technological innovations.

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Friday, 29 April 2016

The Importance Of Social Networking In E-Commerce

In this day and age, it’s impossible to market your business without the use of social media. With social media, companies can establish a strong online presence and thereby increase web traffic. And so, you can see why it’s important for businesses to have an effective social media strategy if they want to grow.

Much of a company’s advertising is done using social networking websites owing to the overall reach of the medium. These sites make it easy to attract the interest of thousands of potential customers on a daily basis.  Of course, a large part of this also depends on the appeal of your brand image. Here are a few other factors that decide the effectiveness of your use of social networks in e-commerce.

Setting clear objectives

One of the biggest advantages of social networking sites is that they provide you with an economic way to interact with your potential customers. Interacting with your customers can give you a clear idea of what your consumers expect from you. And this in turn can help you set clear objectives for your company. Setting clear goals is crucial in order to get the most out of using social media for your business ventures.

Ease of communication

Each aspect of a social networking website design should be based on facilitating communication efficiently. Like and Favourite features are a common way to identify your consumers’ interests. And comment sections improve this further. In addition to this, the content that you post also has a huge influence on the choices your potential customers make. Enabling your customers to share your promotional activities can further enhance your profits. In fact, it has been shown that many people often make purchases after they’ve shared items on social networking sites.

Monitoring social media profiles

Having an online presence isn’t enough. You need to maintain that presence in order to have a strong customer base. Keeping track of social media helps you communicate with potential customers effectively, and not doing so suggests that you’re not interested in your customers. According to a survey conducted three years back, 40% of social media users used social media websites to carry out their product research, and over 70% of customers used information from social media channels to make their purchasing decisions. This shows how important it is to maintain your social networking pages.

Adding great content

Besides increasing sales and web traffic, social networking sites allow you to market your brand cost effectively without compromising on the quality of your services. The main purpose of social media is to enhance communication among individuals and groups. But communication is not possible without information. And this is why you need effective content in order to keep your customer base thriving. Good content is necessary to inform your customers about your products and services. Additionally, your content should show your customers the positive aspects of your brand while at the same time being truthful to your values.

4 Tips To Follow While Designing A Social Networking Website

Social media today is what the television set was almost seventy years ago and what the radio was even before. Social networking is probably the most revolutionary development in the Internet ever since Google, with a growth of three times the overall growth rate of the entire Internet. Indeed, people spend more time visiting social networking sites than they do checking their email!

With such massive popularity, effective social networking website design is a must if you’re in this field. Like designing any website, designing a social networking site can have varied approaches, but the goal remains the same: enhancing user experience. Here are a few tips to follow so that you can achieve this effectively:

Engage your visitors

Picture this. You visit a website. On reaching the site, you find it bombarded with unorganized content. You open up another tab showing another website that you found off your Google search. You find yourself greeted with a well-structured layout showing you exactly where’s what. The odds are that you’re going to pick the second website over the first one. And that’s why you need an impressive layout. Look up SocialEngine theme development to understand how to create and customise themes. But there’s another important lesson here: people don’t like to be kept waiting, which brings us to our next point.

Make your site interactive

When you design a social networking website, make it interesting right from the home page. A common practice at this point is to invite your visitors to sign up. But since has become the norm already, maybe you can try adding something new. Why exactly should your visitors sign up to your website? What makes your website different from others? This is where you get to show them this. In the user’s home page, social networking sites show you what your friends are up to with the help of a newsfeed. This is one of the things that make them so addictive! It’s also a useful to make it easy to find friends online, such as suggesting friends you might know. 

Encourage self-expression among users

The ability to express oneself was taken to a whole new dimension with the advent of social media. Some websites allow full control over individual profiles, by allowing users to select a template of their choice. Others offer limited control. For example, Facebook allows you to post content, but it doesn’t allow you to change the look of your profile. Another feature to encourage self-expression among users can be to allow them to post comments using your website. For example, a lot of blog sites and news sites allow users to comment on stories using Facebook.

Make communication easy

When designing a social media site, it’s vital that every decision you make should be aimed at making communication easier. Provide multiple communication channels such as wall posts, comments and live chats. Also make it easier to include multiple people in conversations.

Thursday, 5 November 2015

Social Networking Web Development To Target At Quality Traffic

Social media website development and its corresponding social media marketing is subject to the effective usage of online groups or communities and the utilization of internal or external social media platforms for marketing exercises, developing business opportunities, and expanding the presentation of a specific organization. Social media platforms, such as Facebook, MySpace, and LinkedIn permit these organizations to be attacked by a large number of clients from all over the world, which going forward, assist the organizations with targeting their corner clients and customers. Organizations reinforce their compatibility with the regular customers and after that power their future deals to great impact. Also, organizations can find out what the client truly anticipates from them and attempt to satisfy them at the most punctual.

The most famous social platforms that have been tackled by organizations across the globe incorporate Facebook, Twitter, Digg, Delicious, StumbleUpon and more. These platforms assist a few organizations with familiarizing the clients about their items, and their overall progress as an organization, and suggest queries and their answers identified with the item or administration for customers to consider. In this way, enthusiastic clients return to the organization site to look for more data. Recently, organizations can simply focus on another portion with internal social networking web development, which was impractical through diverse means.

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Tuesday, 20 October 2015

3 Tips That Must be Known for Effective Social Networking Web Development

While exploring web development services, you most likely have heard expressions like "Don't do this, Don't do that or take after these tips." Despite the fact that there are numerous rules and regulations for the achievement in long range informal social networking web development, not each advice is equally essential. With over a year of involvement with the well-known sites like MySpace and Facebook, we have accumulated 3 must-know tips for the achievement in this very sub-domain.

  • Make sure your website visitors do not have to wait too long.
There is one basic fault that the vast majority of the web developers often do. During SocialEngine theme development, they over-burden the site with heavy graphics, in order for making a web site eye pleasing and attractive. This is a major fault on the grounds that over-burdening the pages with representation will enlarge the loading time of the website pages. Also, this will bother the guests of your social website, regardless of how great the design is. They ultimately exit from the web page and do not come back. Click here for more details…

Monday, 21 September 2015

Social Networking Website A Great Platform To Get Business From

The most recent candidate that has introduced the universe of web applications is Social Networking Website Development. It is an exceptionally interesting smart stage used to gather a social vicinity by making a profile and augment the informal organization by joining in with the other client's system. It can be called as the current method for e-correspondence. In fact, being on a social network service, one benefits the freedom of sharing pictures, transferring status, chats and messages, visits and connections. Each movement attempted on these Social platforms is associated with user's own very needs and intentions.

With the increasing popularity of social networks globally, the opposition between them is likewise getting escalated day by day. Each site is endeavoring hard to increase their users so as to raise its status. These communities are thinking of several new and amazing features to enhance its UI and outsmart others in its competition. Top well known social websites like Facebook, MySpace, Twitter and the most recent one that has got the numerous users nowadays is Google+. SocialEngine plugins have played a great role that has driven consideration of numerous corporate organizations and they have changed their current Web advertising systems to balance the great open online competition.

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Tuesday, 25 August 2015

Social Engine Development To Help People And Businesses Grow Mutually

When you talk about Social engine in a group, people around you try to correct you, saying it's social network silly. Social network or a social website is the right term. Well, you are left with two choices in such a scenario: you either leave the conversation or try to tell them that the term you used was correct and is a lot different from what they supposed to be. Let them know that social engine is a platform that allows building a social network. It is all that we call Social Engine Development at the programmers' end.

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